Growth Review
This review is about who your website brings in. We went through the site, your search rankings and your reviews. The main findings: you've published 39 real, specific guides, roof types, EV chargers, grants, storm resistance, and only 14 searches rank anywhere, bringing in 12 visits a month total. Your EV charger buying guide alone targets five real searches worth 1,300 a month combined, and none of them are in the top 20 yet. Your one working ranking, "solar panels sligo", sits right at the position-10 edge of page one. The site itself is in good shape: a real photo of you and your van, a working review carousel with a genuine testimonial. This isn't a design problem. It's all detailed below, with what to do about each one.
Semrush shows 14 real keywords for this site, out of 39 published guides. "Solar panels sligo" sits at position 10, carrying every one of your 12 monthly visits. Your EV charger buying guide is doing real work behind it, five distinct searches, all on that one post, none inside the top 20 yet.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels sligo | 140 | 10th. Every visit the site gets. | 10th |
| home car charger | 320 | 20th, from the EV charger guide. | 20th |
| solar panel roof | 260 | 12th, from the roof-types guide. | 12th |
| car charger ireland | 320 | 31st, same EV guide. | 31st |
| best home ev charger | 170 | 29th, same EV guide. | 29th |
| electric car chargers ireland | 320 | 50th, same EV guide. | 50th |
The EV charger guide alone is aimed at 1,300 real searches a month, and it already has enough strength to sit inside the top 50 for all five without any of them breaking through yet. That's a page proving it can compete, not a page starting from nothing.
The site itself is in good shape. What's missing is the steady push that turns 39 posts into 39 rankings instead of 14.
This is not a design problem, it is steady monthly work. The photography, the reviews and the content itself are already doing their job. What moves the numbers from here is strengthening the posts that are close, the EV charger guide especially, rather than writing new ones.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the steady work that turns the content you've already written into rankings.
1,670 searches every month.
0 visits currently arrive from either cluster.
Both already rank somewhere between position 12 and 50, not from a standing start.
39 posts is more content than most installers ever publish, and only 14 of them have picked up a ranking. That's not wasted work, it's work that hasn't been pushed over the line yet. You know your average job value on a solar or EV charger enquiry, and what your close rate looks like once someone calls. That's the sum worth running on your side.
133 referring domains already point at columgelectrical.com, real authority for a young site, and both your keyword count and traffic are trending up. That momentum is easiest to build on now, while it's already moving, rather than after it stalls.